Challenge

How can we make people truly aware of the harm plastic causes to the environment and to ourselves?

In daily life, people rarely think about where the vast amounts of plastic they consume end up. They are more focused on work, study, and social life. People are surrounded by vague slogans about reducing plastic use, but they don't truly realize its importance. We are encouraged to use one less plastic straw or order one less takeout meal to protect the environment and marine life. But this feels too distant from people's lives. They say, "What does this have to do with my life?"

Solution

Connect the need for "food" with the accumulation of plastic through an art installation.

Make people understand the importance of reducing plastic through a real threat.